Optimizely Solutions

Optimizely Solutions

We leverage the Optimizely suite to optimize, personalize and deliver the best consumer experiences.

We build, audit, fix, and operate the best of the best.

Every day, every hour, we’re solving digital challenges for leading brands.

And that’s why we’ve been chosen as a Trusted Optimizely Partner by our discerning enterprise clients.

We Make Optimizely
Work For You

Your business is unique, so your Optimizely development needs to be customized to you. Period. We make sure you get the most out of your investment.

But achieving real, measurable results, requires a commitment to put you first and a deep understanding of the entire DXP system, from CMS to ODP & Personalization. Need DAM integration? We’ve got you covered there too with experience across many DAM providers.

This experience is why our clients have trusted us to devise perfect content taxonomy, migration, content workflows, failure proof integrations and maintain a smooth production environment.

Getting solutions built on Optimizely ready for everything has been in our wheelhouse since 2017. Across numerous Optimizely development projects, updates, upgrades and rescues, we’ve reliably delivered exactly what our clients expected and—in many cases—far more than they imagined possible.

Case Study

Modernizing Drees’ Digital Ecosystem with Optimizely at the Core

As Drees Homes continued to expand its digital footprint, its fragmented digital ecosystem struggled to keep pace with evolving buyer expectations. The organization needed to modernize aging platforms, reduce operational inefficiencies, and create a more connected experience across buyers, sales teams, trades, and business partners.

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Curious Things We’ve Done With Optimizely

We don’t just implement platforms—we make them work smarter. Whether it’s smarter publishing, visual storytelling, or backend reliability, we turn clunky processes into sleek, scalable systems. Bottom line? We know Optimizely inside and out—and we make it work harder for your business, not the other way around.

Automatically rolled up content summaries, eliminating manual input for publication

Customized the editing tools to streamline content creation and ensure brand adherence

Enhanced the community-based redirect manager tool to encompass regular expressions and enhance usability

Executed a rapid Sitecore-to-Optimizely migration, ensuring seamless delivery

Intelligent automation to publish content from integrations, ensuring immediate release of ready content

Delivered a robust and integrated forms solution, enabling complex post-submission actions

Craftily created new image tools to define focal points and hotspots with content overlays

Applied idempotency in our integration architecture, AKA the integrations we build are self healing

Our Credentials

More About Us

Since 2008

Getting a DXP ready for everything has been in our wheelhouse since 2008. Across hundreds of DXP development projects, updates, upgrades and rescues, we’ve reliably delivered exactly what our clients expected and—in many cases—far more than they imagined possible.

Exceeding Expectations

We’ve been building, scaling, and rescuing Optimizely solutions since 2017—across CMS, ODP, and Personalize. Our track record? Consistent delivery, happy clients, and results that often exceed expectations.

The World Beyond

With EX Squared, the prominence in your sales and marketing stack is always architected and managed within the larger context of your entire digital ecosystem.

Zero Failures

Because we know how to make DXPs do exactly what we want and what our clients need, we’ve never had a development project or implementation fail. We plan. We work. We go live. Another successful project.

Talk With Us

Tell us what you're working on. We'll ask questions, then come back with a straight view on what's worth doing, including if the answer is not yet.

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