Digital Experience Platforms

Digital Experience Platforms (DXP) such as Sitecore and Optimizely are the heart of your online engagement with your customers.

They are where data meets the human touch. We build successful, reliable platforms, no matter the scale. We create DXP solutions that work for all of your users, from creators to consumers.

We Make Digital Experience Platforms Work For You

Our passion for DXPs and their underlying technology is matched only by our relentless drive to deliver measurable results. But more than that, it’s also about applying empathy for your content creators, making it as easy as possible to share their craft and expertise without being hindered by technology.

EX Squared is more than a DXP partner; we’re strategic architects, crafting data-driven strategies, meticulous work plans, and providing unwavering support to propel your sales and KPIs to new heights.

Why Us?

We’ve helped hundreds of clients optimize their DXP since 2008, wrangling all the ROI-driving functionality into implementations customized to create and keep customers. It’s not a simple journey, but then you didn’t choose something simple like WordPress, did you? No, you selected enterprise software that needs to be wrangled by experts like us to get what you expect.

Our Credentials

Since 2008, we’ve been mastering the art of DXP readiness, navigating hundreds of development, upgrade, and rescue projects. This deep-rooted expertise translates into consistently exceeding client expectations, delivering not just what they envisioned, but transformative digital experiences beyond their wildest imaginations.

The World Beyond

With EX Squared, the prominence in your sales and marketing stack is always architected and managed within the larger context of your entire digital ecosystem. A DXP is more than content management or personalization, it’s an entire engagement experience.

Zero Failures

We leverage our deep DXP expertise to craft solutions that precisely meet client objectives, guaranteeing flawless project delivery. Our strategic approach, rigorous execution, and seamless go-live process consistently translates into resounding success. We plan. We work. We go live. Another successful project.

Long Term Partnerships

Our journey with Sitecore began in 2008, followed by Optimizely in 2017, providing us with extensive platform knowledge. We prioritize your business goals above all else, ensuring our team’s expertise is applied strategically. As your dedicated partner, we deliver unbiased recommendations for the optimal product mix to drive your success.

We Make It All Work Seamlessly

Recognizing that a singular brand rarely delivers a holistic customer experience, we excel at architecting integrated solutions. Our expertise spans varied combinations – from Optimizely Experimentation, Sitecore CMS, Salesforce or HubSpot nurturing, and a boutique DAM.

It’s Not Data, It’s Information

We’ve rescued numerous CMS, DAM, and PIM implementations where data was prioritized at the expense of usability, performance, and stability.

We specialize in architecting holistic solutions that balance robust data management with seamless user experiences and unwavering system reliability.

User-Centric Content View

We don’t just map data elements from your backend systems to your DXP, we take a user-centric approach for both content creators and end user to define a well-rounded information architecture and a schema that just makes sense.

Mashing Data Silos

We’re not afraid of disparate data silos. We have the experience to take these disparate silos and transform them into a cohesive narrative for your end users.

Making Data Human-Centered

Our strategic integration of design thinking and technical expertise empowers us to synthesize data from multiple systems into creative innovations, transforming raw information into groundbreaking design possibilities.

Oh, The Pickles We've Seen...

Through numerous DXP rescues and 360 audits, we’ve observed common pitfalls that can derail even the best-laid plans.

Dysfunctional information architecture
Using an enterprise CMS like it’s only for content: you could use WordPress instead
Poorly engineered integrations that fail in performance, reliability, and completeness
DXP customizations with wide-ranging impact
Absent content restore strategy, including integrated content, between environments, hindering testing and release confidence.
Adding products to the DXP solution, which create unnecessary bloat & hinder reliability
Lack of media optimization through the chain of rendering, CDN and device caching
Getting too far behind on upgrades
Hosting on Azure with an ambiguous support model

You didn’t choose a simple website builder like WordPress; you invested in a powerful enterprise platform. And we’re the experts to masterfully orchestrate its potential. Here’s what we can help you do:

DXP Selection Guidance
360 Reviews Of Your Implementation
Content Modeling & Migration
Enterprise Integrations
Upgrades
Coupled, headless and hybrid delivery

Workflow Management & Customizations
Personalization
Localization & Internationalization
User Behavior Analysis With AI/BI Tools
Hosting & Operations
Cloud Migrations (both directions)

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Want to take a look under the hood and see how we do things around here?

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Let us know how we can
help shape your future.